In the first module, you will focus on conducting thorough market research to understand market needs and opportunities. You'll learn to analyze market trends, customer preferences, and competitive landscapes, gaining essential insights into the environment your business will operate in.

Activities:

• Research projects involving real-world market scenarios.
• Quizzes to test your understanding of market analysis concepts.

The second module is dedicated to setting clear, measurable, and achievable business goals. You will learn the importance of aligning these objectives with market needs and your organization's capabilities

Activities

Goal-setting assignment to practice creating specific, actionable business goals.

In the third module, you will delve into developing strategic plans that outline how to achieve your business objectives. You will identify key strategies, initiatives, and the resources necessary for success

Activities:

• Strategic planning exercises to practice formulating strategic initiatives.
• Case studies to analyze and learn from real-world business strategies.

The fourth module focuses on creating a detailed financial plan, including budgeting, forecasting, and financial statement analysis. You will gain an understanding of the financial implications of strategic decisions and how to ensure financial sustainability.

Activities:

• Financial planning exercises to develop skills in creating budgets and financial forecasts.
• Quizzes to reinforce understanding of financial concepts and planning techniques.

In the final module, you will compile all the components into a comprehensive business plan document. You will learn best practices for presenting a business plan to stakeholders and potential investors.

Activities:

• Writing exercise to draft and refine sections of your business plan.